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About Us

NetInsites Ltd is based in Auckland, New Zealand and is owned and managed by Alex Garden. His associates are Andy Stanton, Philip Tetley-Jones and Ricky Bok. Together Alex, Andy, Philip and Ricky bring a set of wide-ranging international experiences and expertise to work behalf of NetInsites' clients.

expand/hideAlex Garden

Alex has an MBA (with distinction) from Massey University that he completed in 1997, and an earlier degree, a BSurv (Bachelor of Land Surveying) from the University of Otago (1982).

On completion of his MBA Alex spent a year in Vancouver, Canada studying Internet trends before returning to New Zealand to start NetInsites.

Before that he was involved in a number of industries including professional services, construction, manufacturing and telecommunications. Alex has always worked in the small business arena and has spent time at the head of a manufacturing company.

As well as designing Websites and helping companies with their Internet strategies, Alex makes himself available for presentations and writes for several publications. His current publications are noted below:

Columns and book reviews for "Business to Business" newspaper in Auckland, New Zealand. Alex's column is called Net Stuff and is approaching the 50 article mark.
A free monthly newsletter for NetInsites subscribers. This newsletter has been published since early 1999.

NetInsites is a member of the Greenmount East Tamaki Business Association (GETBA) and Alex is an Executive Committee member. Alex is also a member of the Rotary Club of Somerville Howick Inc.

Specialties: Internet and business strategy, Web design and project management.

expand/hideAndy Stanton

Andy's work over the last 10 years has been primarily in the fields of strategy, marketing and information technology, working with blue-chip companies in Europe including Tesco plc, KPMG, Nissan Europe NV and Ford of Europe. His experience and responsibilities have led to a variety of overseas assignments throughout 16 European countries and now, most recently, New Zealand.

Over the last few years Andy has been heavily involved in the development and deployment of over 40 commercial and public sector Internet developments.

These projects range from some of the largest and highly trafficked websites that the UK government currently has in its portfolio, such as The Parents Centre (www.dfes.gov.uk/parents/), to very sophisticated commercially oriented initiatives.

Andy graduated from Bath University School of Management in 1991 with a First Class honors degree in Business Administration, making him one of the top UK business graduates of the year.

Specialties: The design of dynamic database-driven Websites, online marketing.

expand/hidePhilip Tetley-Jones

Currently working in his independent creative consulting business, Philip has 20 years' experience in the advertising and direct marketing industries in New Zealand and Britain.

He has developed commercially successful campaigns for major corporations, including Vodafone (U.K.), Sony (U.K.), Philips Semiconductors (The Netherlands), Air New Zealand, Bank of New Zealand and Hewlett-Packard. He helped launch Reuters Online Business Information back in the dawn of the Information Age (1996) and, more recently, picked up a bronze award in the American 2002 Echo Awards for a New Zealand direct marketing campaign selling AA Insurance.

Philip's experience in writing copy that drives response has served him well when writing for the Internet. Recent experience with email marketing has underscored the importance of understanding the WIIFM factor. If the consumer doesn't understand 'What's In It For Me', your finely honed strategy and expensive technology will not deliver your business objectives.

Specialties: Online and offline copywriting, direct and email marketing.